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Digital Marketing
About Course
This comprehensive Digital Marketing course is designed to equip learners with practical skills and strategic knowledge across the full spectrum of online marketing. From building a strong digital presence to mastering paid ads and analytics, this course takes learners through step-by-step modules that focus on both the creative and technical sides of digital marketing. Whether you’re starting a personal brand, marketing a business, or aiming for a freelance career, this course empowers you to plan, launch, and manage real-world digital campaigns with confidence.
Benefits of the course
- Understand digital marketing fundamentals and career opportunities
- Identify and research your ideal target audience for any campaign
- Create and launch your own website using platforms like WordPress
- Build effective email marketing campaigns with automation tools
- Write persuasive copy that converts visitors into leads or customers
- Improve website visibility using SEO techniques and keyword targeting
- Plan content strategies using blog posts, videos, and content calendars
- Optimize and grow a YouTube channel using video SEO best practices
- Manage organic social media growth on Facebook, Instagram, and more
- Launch paid ad campaigns using Facebook Ads and Google Ads
- Track and analyze marketing performance using Google Analytics
- Promote apps using Play Store optimization and mobile marketing
- Build complete digital funnels for lead generation and conversions
- Learn freelancing strategies and how to get digital marketing clients
- Design and submit a final digital campaign project for certification
Course Content
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Introduction to Digital Marketing & Career Paths
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Market Research – Finding a Target Audience
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Creating a Website – Platforms, Domains, Hosting
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Website Setup – Basics of WordPress or Other Builders
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Email Marketing – Tools, Lead Magnets, Automation
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Copywriting Basics – Writing for Persuasion & Conversions
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Review + Mini Quiz or Assignment
Instructor
Skillfused is an emerging digital learning platform dedicated to empowering learners with industry-relevant IT skills. From beginner-friendly courses to advanced developer tracks, Skillfused offers hands-on, practical training across web development, mobile app development, data science, QA testing, and more. Each course is crafted by experienced professionals to ensure real-world application, job readiness, and learner success.
Original price was: ₹5,999.00.₹4,999.00Current price is: ₹4,999.00.
- Update:May 15, 2025
- Lectures28
- Skill LevelBeginner
- LanguageTelugu, English
- Course Duration: 28h
Your Instructors
Skillfused
Course Creator
Skillfused is an emerging digital learning platform dedicated to empowering learners with industry-relevant IT skills. From beginner-friendly courses to advanced developer tracks, Skillfused offers hands-on, practical training across web development, mobile app development, data science, QA testing, and more. Each course is crafted by experienced professionals to ensure real-world application, job readiness, and learner success.
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Requirements
- Access to a free email marketing tool (e.g., Mailchimp or ConvertKit)
- WordPress.com or similar website builder account for practice
- Canva or similar tool for creating marketing graphics
- Willingness to create social media profiles or pages for practice
- Active participation in quizzes, assignments, and projects
- Consistent effort in applying strategies to real or mock campaigns
- Submission of the final digital marketing project for certification
Target Audience
- Beginners looking to start a career in digital marketing
- College students and fresh graduates exploring online marketing
- Entrepreneurs and small business owners wanting to promote their brand
- Freelancers aiming to offer digital marketing as a service
- Content creators and influencers wanting to grow their online presence
- Job seekers preparing for digital marketing roles or internships
- Professionals transitioning into marketing or tech careers
- Bloggers, YouTubers, and podcasters wanting to build an audience
- Individuals planning to build and promote their own website or app
- Anyone curious about how online ads, SEO, and social media marketing work
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